Pay Per Click Advertising
If you run a small business, then you should consider investing in pay-per-click advertising as there are a number of important benefits that come from adding PPC advertising to the mix of your marketing for your small business.
Recent marketing reports place that over 40% of small businesses are now investing in PPC advertising and within small businesses that have over 50 employees, over 70% are putting their money in PPC advertising. If you are looking for a cost-effective way of driving increased traffic to your business site, for example, PPC advertising is what you should be considering.
You should consider PPC advertising for your small business, PPC will be beneficial to your business more than anything else plus increase your sales, bring more website traffic and reach customers you would not have before.
Reach Your Target Audience
Among PPC networks, you get access to a lot of targeting factors including location, use of keywords, demographics, and so forth. By providing an opportunity to spread your net wide with precision, PPC offers you remarkable results.
Through PPC, you can run retargeting or remarketing campaigns for people who have already visited your website or app to keep them updated on prices, changes and promos. When a lead has entered the marketing funnel, their subsequent interactions with your brand improves the chances of them making a purchase. By using retargeting campaigns, you can keep your brand in top mind of the leads.
Develop Brand Awareness
Using search engine optimization may take months to give you visibility, but with PPC, you can instantly make your brand visible to the audience that is relevant to your niche or market.
Convert Your Buyers
By the time they get to the late stages of your marketing funnel, leads are no longer looking for just resources but for results. At this stage, they would be willing to click on ads that offer a promise for such results and this is one strong reason why you should be serving PPC campaigns.
Places to Run Paid Ads for a Local Business
Start Your PPC Campaign TODAY!
Has your sales been so slow that your business is suffering? Now is the time to utilize PPC advertising in your business. If you’re ready to increase sales TODAY and get lifetime customers, pay per click advertising is what you need in your marketing mix.
Ready to launch your Google PPC campaign or Facebook PPC campaign, contact Dream Team Digital Marketing to get the best service and results.